People sometimes are confused when reading the name Lurelle Guild and think it is a group of designers. But Lurelle is the designer’s first name and Guild (rhymes with child) is his last. Lurelle Guild (1898-1985) started as a magazine illustrator of interiors in the 1920s. He noticed that many ideas and designs he included in the drawings were being adopted by manufacturers, so in 1927 he became an industrial designer.
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