Fiesta, the colorful dinnerware, was introduced in 1936 by the Homer Laughlin China Co., redesigned in 1969, and withdrawn in 1973. Frederick Hurten Rhead, art director of Homer Laughlin China Co., designed Fiesta in the 1930s. It was reissued again in 1986 in different colors and is still being made. New colors, including some that are similar to old colors, are introduced regularly. The simple design was characterized by a band of concentric circles, beginning at the rim. Cups had full-circle handles until 1969, when partial-circle handles were made. Harlequin and Riviera were related wares.